In many industries, counterfeit products are a serious problem. Audio is not immune to these products as well. Cables, accessories and various electronic products can be fake. Some audio manufacturers are even warning consumers on their websites about the presence in the market of these counterfeit products. At best, you're using a product that is not the real deal. At worst, you're using a product that could be hazardous.

Check out this article from CBC:

The first line says a lot:

Everest Audio ensures the products we use come from reputable sources such as national or international distributors or directly from the manufacturer. You'll have the confidence that what you're buying is indeed the "real deal".

Meticulous speaker alignment using the Kralk Audio Kalsu laser speaker setup. Proper speaker setup has always been very important to us at Everest Audio and this system makes it much easier and very precise.

The Kralk Audio KALSU (Kralk Audio Laser Set-Up) is a laser set up device to level and position your speakers for optimum performance in minutes. This is the new tool we now use to take our speaker alignment to another level.